Smoke freely.
Ride in luxury.
Ride and Roach is a luxury taxi service for smokers and vapers with a premium, smoke-friendly experience. Leather interiors, tinted windows and ambient lighting — booked in a single tap. Tobacco and legal vape only.
Legal. Private. Judgment-free.
Tobacco & vape welcome · vetted drivers · tinted cabins
A cabin that finally says yes.
Every detail is designed around comfort, privacy and the freedom to enjoy your ride exactly how you like it.
Smoke & vape freely
Light up or vape the moment the door closes. Fully legal, tobacco and vape only, with upgraded ventilation that keeps every cabin fresh.
Hand-stitched leather
Deep, supple leather seating in every vehicle. This is a lounge on wheels — not a taxi that merely tolerates you.
Tinted, private cabins
Privacy-tinted windows and discreet, vetted drivers. What happens on your ride stays entirely yours.
Ambient lighting
Set the mood with soft, adjustable ambient light. Warm ember or cool blue — your ride, your atmosphere.
Book in a tap
Set your smoking preference and vehicle type in the app. Real-time availability and instant booking confirmations.
Live ride tracking
Follow your car from pickup to drop-off in real time, and share your trip with someone you trust.
Choose your arrival.
Every vehicle is blacked-out, leather-lined and smoke-friendly. Pick the one that matches your night.
For 1–3 ridersExecutive Sedan
A blacked-out luxury sedan for the everyday commute that feels anything but ordinary.
For up to 5 ridersSignature SUV
Commanding presence, cavernous comfort. The choice for group nights and airport runs.
For 1–2 ridersMidnight Coupe
A statement arrival. Low, sleek and unmistakable when you pull up after dark.
From tap to touchdown.
Book your ride
Open the app, set your pickup, choose your vehicle and toggle your smoking preference for the trip.
We confirm instantly
Real-time availability matches you with a vetted driver and the exact cabin you selected.
Ride your way
Track your car live, settle in, smoke or vape freely, and adjust the lighting to your mood.
Rate & repeat
Pay securely in-app, rate your experience, and unlock member perks the more you ride.
Priced for the premium.
Pay as you ride, go unlimited in your city, or partner with us for events. Founding members lock in launch pricing for life.
Pay Per Ride
Luxury on demand with no commitment. Higher per-mile than standard ride-hail — because this isn't standard.
- Full smoke-friendly fleet access
- Choose vehicle & smoking preference
- Live tracking & in-app payment
- Off-peak discounts
City Membership
For riders who move constantly. Unlimited rides within your city, one flat monthly fee.
- Unlimited rides in your city
- Priority pickup at peak hours
- Complimentary vehicle upgrades
- Founding-member rate locked in
Corporate & Events
Partnered with event companies and firms who need discreet, premium transport at scale.
- Fleet booking for events
- Consolidated corporate billing
- Dedicated account manager
- Branded ride experiences
Indicative positioning for a pre-launch concept. Exact fares and plans confirmed at launch.
Loved by those who move differently.
“Finally a ride where I don't get the side-eye for vaping. Leather seats, tinted windows, and it actually smells clean. It's my only way to move across the island now.”
“The membership pays for itself. Unlimited rides, always premium, and I can enjoy a cigar on the way home without anyone caring. Genuinely a different class of service.”
“Privacy is everything for me. Discreet drivers, ambient lighting I control, zero judgment. Ride and Roach understood a market everyone else ignored.”
Testimonials shown are illustrative samples for this pre-launch concept.
The things people ask first.
Yes. Ride and Roach operates fully within the law. Our vehicles are privately licensed, non-shared rides where tobacco and legal vaping products are permitted at the passenger's discretion. We only allow tobacco and vape — nothing illegal.
Cigarettes, cigars, and legal vape or e-cigarette devices. Every cabin has upgraded ventilation and odour-neutralising airflow, so the car stays fresh between rides.
We're launching first in Lagos and Abuja, with Port Harcourt next. Join the waitlist and pick your city to get a priority invite when we go live in your area.
Three things: a curated luxury fleet with leather interiors and ambient lighting, a strictly judgment-free smoke-friendly policy, and privacy by default — tinted windows, discreet drivers, and no shared rides.
Absolutely. When you book you set your smoking preference per ride and pick your vehicle type. Prefer a smoke-free trip today? Just toggle it off — the choice is always yours.
You can pay per ride at premium rates, or subscribe for unlimited rides within a single city each month. Off-peak trips are discounted, and corporate and event packages are available on request.
Be first to ride when we launch.
Join the waitlist for Lagos & Abuja. Founding members skip the queue and lock in a discounted first month of city membership.
- Priority invite the day we launch in your city
- 40% off your first month of membership
- First look at the fleet and member perks